Privacy Policy
Last Updated: May 2026
Introduction
JMAC Plumbing and Air Conditioning ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website jmacnv.com, request a service, or otherwise interact with us.
1. Information We Collect
Personal Information
We may collect personally identifiable information that you voluntarily provide when you request service, request an estimate, schedule an appointment, or otherwise contact us. This includes:
- Name and contact information (email address, phone number, mailing address)
- Property address and service location details
- Information submitted through contact forms, service request forms, or quote requests
- Communication records between you and our team
- Payment and billing information when you engage our services
Automatically Collected Data
When you visit our website, we may automatically collect certain information about your device and usage, including:
- Browser type and version
- Operating system
- IP address and general location data
- Pages visited, time spent on pages, and navigation paths
- Referring website addresses
- Device identifiers
Third-Party Data
We may receive information about you from third-party sources, such as marketing partners, analytics providers, call tracking services (e.g., CallRail), and advertising platforms (e.g., Meta, Google) when you interact with our ads or content.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Service Delivery: To provide, operate, and maintain our heating, cooling, and plumbing services; respond to inquiries; schedule appointments; and deliver estimates and invoices
- Communications: To send service-related updates, appointment reminders, and respond to your requests
- Marketing: To send promotional communications about our services, special offers, and company updates (with your consent where required)
- Analytics: To understand how visitors use our website, improve user experience, and optimize our content and services
- Legal Compliance: To comply with legal obligations and protect our rights
3. SMS / Text Message Communications
By providing your mobile phone number and opting in to receive text messages, you consent to receive automated marketing and transactional SMS/text messages from JMAC Plumbing and Air Conditioning at the number you provided. Message frequency varies. Message and data rates may apply.
Opt-Out: You can opt out at any time by replying STOP to any message. You will receive a confirmation message. After opting out, you may receive one final message confirming your opt-out.
Help: For assistance, reply HELP to any message or contact us at 702-227-5622 or [email protected].
We participate in Application-to-Person (A2P) messaging programs and comply with the Telephone Consumer Protection Act (TCPA) and applicable carrier requirements. Your consent is not required to make a purchase. Consent is obtained at opt-in.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience and collect usage data. These include:
- Necessary: Essential cookies required for the website to function (e.g., session management, security)
- Analytics: Google Analytics 4 (GA4) and Microsoft Clarity to understand how visitors use our site, including page views, session duration, and user flows
- Advertising: Meta Pixel and Google Ads conversion tracking to measure ad effectiveness and deliver relevant advertising
- Functional: Cookies that remember your preferences and improve functionality
You can set your browser to refuse all or some cookies, or to alert you when cookies are being sent. Disabling certain cookies may affect website functionality.
5. Pixel Tracking and Advertising
We use pixel tracking and advertising technologies to measure the effectiveness of our marketing and to deliver relevant ads:
- Meta Pixel: Tracks visits and conversions from Facebook and Instagram ads
- Google Ads: Tracks conversions and remarketing from Google advertising
- CallRail: We use CallRail for call tracking and analytics. CallRail may collect phone numbers, call duration, and related data when you call us through tracked numbers. See CallRail's privacy policy for details.
These technologies may share data with third parties for advertising purposes. You can opt out of interest-based advertising through your browser settings or industry opt-out tools (e.g., NAI, DAA).
6. AI Usage Disclosure
JMAC Plumbing and Air Conditioning may use artificial intelligence (AI) tools in the following ways:
- Content Generation: Some website content, marketing materials, or communications may be created or assisted by AI tools
- AI-Assisted Interactions: We may use AI to assist with customer service, scheduling, or internal operations
- llms.txt Files: We provide machine-readable disclosure files (e.g., llms.txt, llms-full.txt) to inform AI systems and users about our business and data practices. These files are intended for transparency and AI training disclosure.
AI-generated or AI-assisted content is reviewed for accuracy but may contain errors. For authoritative information about our services, please contact us directly.
7. Sharing Your Information
We do not sell your personal information. We may share your information in the following situations:
- Service Providers: With vendors who assist in our operations (payment processors, scheduling software, CRM, marketing platforms)
- Analytics Partners: With Google, Microsoft Clarity, Meta, CallRail, and similar providers for analytics and advertising
- Legal Requirements: To comply with laws, court orders, or lawful government requests; to protect our rights, privacy, safety, or property; or in connection with a merger or sale
- With Your Consent: When you have given us explicit permission to share your information
8. Your Privacy Rights
Depending on your location, you may have the following rights:
Nevada (NRS 603A.340)
Nevada residents have the right to direct a website operator not to make a covered "sale" of certain personal information collected about them. To submit a verified request under Nevada law, please email [email protected] with the subject line "Nevada Do Not Sell Request" and include your name, email address, and a description of the request. We will respond within the timeframe required by applicable law.
California (CCPA/CPRA)
California residents have the right to: know what personal information is collected; know whether personal information is sold or shared; opt out of the sale or sharing of personal information; correct inaccurate personal information; limit use of sensitive personal information; delete personal information; and non-discrimination for exercising these rights.
Colorado, Virginia, Texas, Connecticut, Utah
Residents of these states may have similar rights, including access, correction, deletion, portability, and opt-out of targeted advertising or sale of personal information.
Submitting Requests
To exercise your privacy rights, contact us at [email protected] or 702-227-5622, or mail us at 4148 West Post Road, Las Vegas, NV 89118. We will respond within the timeframes required by applicable law. We may need to verify your identity before processing your request.
9. Do Not Sell or Share My Personal Information
JMAC Plumbing and Air Conditioning does not sell your personal information. We do not share your personal information for cross-context behavioral advertising in a way that constitutes a "sale" or "share" under the CCPA or a covered "sale" under Nevada NRS 603A.340.
If you would like to opt out of the sale or sharing of your personal information (where applicable under state law), or if you have questions about this Privacy Policy, please contact us at [email protected] or 702-227-5622.
10. Data Retention
We retain your information for as long as necessary to fulfill the purposes described in this policy. Our retention periods include:
- Customer Records: 7 years for accounting, tax, and legal compliance
- Analytics Data: Up to 14 months (e.g., Google Analytics)
- SMS Consent Records: 4 years for TCPA compliance
- Inquiries and Leads: 2 years from last contact, unless a business relationship continues
After these periods, we securely delete or anonymize your information where feasible.
11. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
12. Children's Privacy
Our website and services are not directed to individuals under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately and we will take steps to delete such information.
13. Updates to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this policy periodically. Your continued use of our website after changes constitutes acceptance of the updated policy.
14. Contact Us
If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
JMAC Plumbing and Air Conditioning
4148 West Post Road
Las Vegas, NV 89118
Phone: 702-227-5622
Email: [email protected]